As KZ started to scale their business, they expected their customer reviews application, YotPo, to scale with them. However, they soon found that rather than supporting their growth,YotPo was more interested in enforcing feature limits and upgrading them to a more expensive plan. Faced with being unable to capture additional customer reviews without paying a significant upgrade fee, KZ decided it was time to seek an alternative provider.
KZ had Okendo Reviews fully deployed just 24 hours, including the full import of their YotPo reviews and configuration of Product Attributes. With no limitations on review request numbers, KZ were able to capture reviews from all new orders. Equally important, KZ were able to use Okendo Reviews 'look-back' functionality to generate reviews from past orders who had not been contacted due to the previous provider's limitations. This enabled KZ to rapidly generate a significant number of new customer reviews, though this time reviews included more customer insights than was previously being captured with YotPo. Reviews now included detailed rating information around key product dimensions such as 'durability' and 'quality'. Customers were able to provide richer information about themselves via Shopper Profiles, including profile pictures, 'age' and how they were using KZ products. These insights provided KZ shoppers with the information needed to make purchase decisions, increasing sales as a result.
When KZ discovered that Okendo Reviews had no limits on feature usage, including the number of review request emails sent per month, they were immediately interested. Co-Founder, Jared Bingham, explains, “Our priority was finding a provider who wasn’t going to limit our growth. As such we needed a provider who was ready and able to quickly integrate with our store and immediately begin capturing reviews from the significant volume of orders we were processing each month.”
The fact that Okendo Reviews was also able to provide a range of features previously unavailable to KZ meant switching was an easy decision. “From the first call with Okendo we knew we would make the switch. Not only did they offer unlimited review request emails but the range of features available to us was bigger as well,” Jared explains. “Suddenly, we were in a position to not only capture reviews from all of our customers, but also capture higher quality reviews containing structured insights into the product experience as well as pictures and videos.”
"As a fast growing business, you don’t need service providers trying to put the brakes on your operations. You need true technology partners, those who understand your business and can support your journey. Okendo Reviews has proven an excellent choice in this regard."
Jared Bingham, Co-Founder